2017 Video Content Benchmarks

Video is long past the status of an "up-and-coming" marketing tactic. It's here, and it's an increasingly powerful way to communicate your brand story, explain your value proposition, and build relationships with your customers and prospects. 

Updated statistics show that video content isn't just effective -- the demand for it is growing at an impressively rapid pace. Did you know, for example, that 43% of people want to see more video content from marketers? Or that 51.9% of marketing professionals worldwide name video as the type of content with the best ROI?

To learn more about how video marketing can help convert customers and increase engagement with your brand, check out the infographic below from Vidyard.

 

Kevin Barraco