Summer of 2020 has been a challenging one for sure, but we have seen some good changes take place and now is the time to make a move for your business. We have learned a few new approaches for social media strategy in today’s new norm and a few old practices that are now more important.
Read MoreAs of late 2019, average reach for Facebook posts was down by 2.2%, meaning that brands could reasonably expect their posts to be seen by about 5.5% of their Page’s followers. Which means marketers who don’t stay up to date may have a tougher time getting their content in front of their audience’s eyeballs.
Read MoreShort cinematic videos that tell just a piece of your story, published regularly, can impact your business brand. Don’t let your marketing messages get lost in the shuffle, it is the best time to produce something consumers can digest. Short length micro content: tempting, tasty and small, leaving you with a desire for more.
Read MorePublishing on Facebook shows leads and potential customers that you’re actively in business. Many people go to Facebook simply to research companies and look for thought leadership -- and if your Facebook page is incomplete and inactive, they may go with a competitor who is more prominent on the platform.
Read MoreAn Insight on digital marketing and reaching your audience.
The number one fact is that the mobile world is here. Don’t bother to read further if you are not already optimized for mobile such as a responsive website or if don’t have a plan to update very soon. Studies earlier this year state that sixty five percent of time spent consuming content is on a mobile device and that number is increasing fast.
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